Former Google APAC head of production, brand studio, Simone Takasaki has joined BMF in the newly created role of head of creative services and integrated production.
Prior to joining BMF Takasaki spent three-and-a-half-years leading Google APAC’s production offering for its brand studio, and nine years at Wieden+Kennedy Portland and Tokyo as a Production and Operation Lead at the creative agency.
In her new role she will work across the agency to drive efficiency and effectiveness, in addition to helping bolster BMF’s innovation offering.