Truth is in the data, but inspiration comes from people unfiltered

June 25, 2024

Our Planning Director, Jess Sutanto explores the frameworks and strategies that she’s found most successful in building national campaigns and gives some advice to those just starting out in the industry.

Speaking to LBB, she shares the importance of diving headfirst into whatever niche topic or community the work requires, getting out of your bubble, and building up life experience to be an effective planner.