BMF wins Branding, Design & CX Agency of the Year at 2022 B&T Awards

November 17, 2022

For the first time in its history BMF has been awarded the triphecta at the AdNews Agency of the Year Awards, taking home: Ad Campaign of the Year, Creative Agency of the Year, and Agency of the Year.

The judges said: “A great spread of clients and the creative work to go with it. An agency of strong values: Cheeky, Gutsy, Humble. High staff retention, a RAP (Reconciliation Action Plan) Plan, learning and development. Highlighted campaign: You Can't Overcook Christmas (ALDI). Encouraging Australians to break out of the confines of the year and go big.”

Speaking of BMF's Ad Campaign of the year, You Can't Overcook Christmas, the judges added "push the gravy boat out. Go bonkers without breaking the budget. Building on ALDI’s value platform and encouraging Australians, after the restrictions of the past year, to break out and reconnect post-COVID. A campaign, giving ALDI Australia differentiation in the market, with strong results.”